Campaign, Image manipulation
Jersey Water is the sole supplier of treated mains water for the Island of Jersey, they supply water to approximately 90% of the population.
We were asked to create a campaign to encourage islanders to use water carefully during 2022’s exceptionally dry summer. It had to raise awareness and get people to think about whether they are using the water responsibly and not to take it for granted.
I wanted the visuals to clearly demonstrate the ways in which water can be wasted in an everyday scenario. The photographic images have been digitally manipulated using multiple photos to create and show the individual storyline’s.